Saturday, April 23, 2011

Poke the Box by Seth Godin

 I recently signed up for "The Domino Project"campaign through BzzAgent. The first free book I received on my Kindle is Poke The Box.

If you have ever started a project, a business, writing a book, creating a website or anything else that required initiative, you know the importance of getting started. This is what Seth Godin calls 'poking the box'.

I can't begin to tell you how many companies I have worked for that claimed to want people who could think outside of the box. I can't remember one that actually did. They all wanted people who would do exactly as they were told and who wouldn't upset the apple cart. Initiative is also discouraged in most classrooms.

Today, initiative and innovation are requirements of successful businesses but many businesses seem to be oblivious to that fact. People who aren't afraid to start something, even if it means they may fail many times before they succeed, are still discouraged from trying. Colleges teach almost everything else about business management and marketing but few teach how to be a self starter. Poke the Box is a celebration of those who aren't afraid to be starters.

You can receive the next free book, Fight resistance with Do the Work. The Kindle ed. is free until 5/25, thanks to @projectdomino and GE #imabzzagent

i will be reviewing this book as soon as I have read it too.

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